Coach and owner of two salons · She/her
Twenty years behind the chair, two salons in Los Angeles, and a coaching style built on honesty, vulnerability and clear decisions.
About Joy
Joy LaMay has been in the industry for more than 20 years and owns The Ministry Salon in Los Angeles with her husband Naz.
Her approach is centered on vulnerability and transparency. She helps salon owners make clear decisions, stop controlling every detail and start leading with confidence.
Joy opened her salon during the pandemic, saved over $100K, bought a home and funded her kids education, all while using the DTH flexible hiring model.
On the podcast
Hear how Joy opened a salon in the middle of the pandemic and shifted from control to empowerment.
Joy also hosts a podcast. Listen to Salon and Married, where she and Naz talk about running a business and a marriage together.
Work with Joy
Private calls with Joy built around your salon, your numbers and your goals.
Stuck on a decision? Text Joy and get an answer when you need it, not weeks later.
A focused learning space with the lessons that matter most for where you are right now.
Full access to the interactive clubhouse inside the Hairdresser Business Club, open to you from day one.
Live and recorded classes with the whole DTH coaching team.
No contracts and no long commitments. Stay as long as it is working.
$600 per month. Prefer to talk first? Book a free call and ask Joy anything.
Learn from Joy
Identify the reactive patterns quietly keeping you stuck, create a pause between reaction and action, and start making proactive choices. Or 2 payments of $49.50.
Real results
“I only work 12-15 hours a week and the salon still stays afloat. It is an absolute gift.”Meghan M.
“If people-pleasing was a virus, DTH would be the vaccine.”Derek J.
Book a free call with Joy or start coaching today. Month to month, no contracts.
Get all of your questions answered with a free discovery call!
