Coach and salon owner · She/her

Rachel Radford

She built a million dollar salon with a team of 15, and now she teaches owners how to lead people and run a business that works.

LeadershipTeam buildingCommunication
Rachel Radford, DTH coach

About Rachel

Meet Rachel

Rachel Radford has more than 20 years in the industry. She opened Ceremony Salon 11 years ago and grew it into a million dollar business.

Her work has taken her to New York Fashion Week and editorial shoots, and today she leads a team of 15 and mentors dozens of salon owners.

Rachel went from financial struggle to over $200K in savings by raising prices, cutting retail, removing the front desk and embracing transparency.

Rachel RadfordRachel RadfordRachel Radford

On the podcast

Hear Rachel

Hear how Rachel went from financial stress to a business that pays her well and runs without her in every seat.

Work with Rachel

What you get

1

Monthly 1:1 phone sessions

Private calls with Rachel built around your salon, your numbers and your goals.

2

Unlimited text messaging

Stuck on a decision? Text Rachel and get an answer when you need it, not weeks later.

3

Private homeroom

A focused learning space with the lessons that matter most for where you are right now.

4

Interactive clubhouse

Full access to the interactive clubhouse inside the Hairdresser Business Club, open to you from day one.

5

Hairdresser Business Club classes

Live and recorded classes with the whole DTH coaching team.

6

Month to month

No contracts and no long commitments. Stay as long as it is working.

$500 per month. Prefer to talk first? Book a free call and ask Rachel anything.

Real results

From the salon floor

“I crunched my numbers and found that I have earned more on retail, since converting to affiliate links, than I have ever in my 25 year long career!”Susan F.
“These tools are totally working but it has been a journey. You are a genius.”Teddy B.

Ready to destroy the old way?

Book a free call with Rachel or start coaching today. Month to month, no contracts.