Start Leading Like You Mean It
Building a salon team doesn’t have to mean sacrificing your peace, your standards, or your sanity.
This 3-part replay series with Coach Jennessa breaks down exactly how to grow your team on purpose without falling into outdated hiring traps, people-pleasing spirals, or panic-mode recruitment.
Jennessa brings real-world experience from running two thriving salon of over 20 stylists. Her leadership style is bold, transparent, and rooted in the belief that both owners and stylists deserve clarity, freedom, and protection from exploitative norms. If you’re ready to rethink how you hire, who you attract, and how to lead without losing yourself, this series is your roadmap.

What You Get Inside The Salon Command Series

Hiring Isn’t a Hail Mary: How to Attract the Right People on Purpose

How to Attract the Right People on Purpose

Get out of reaction mode and into alignment. This class shifts your entire approach to hiring from “I need help now” to “I’m building the team that can carry this business forward.”

 

Head Hunting is NOT Evil

The DTH Way to Recruit Like a Leader

We’re breaking the industry’s most outdated, gatekeep-y myths about hiring. Learn the ethical, strategic way to find (and keep) the kind of talent your business deserves.

 

 

Boundaries are your Business Plan 

Hiring Without Losing Yourself

You don’t need to be liked. You need to be respected. This class teaches you how to build a team without sacrificing your standards, your time, or your nervous system.

 

 

Unlock the entire The Salon Command Series for only $72

 

✔️ Learn how to build your team without panic hiring or people-pleasing
✔️ Attract the right stylists who align with your salon’s vision
✔️ Recruit confidently—with modern strategies that actually work
✔️ Set boundaries that protect your energy, your leadership, and your business
✔️ Lead with clarity, not chaos

 

 


Instant access | Watch anytime | Lifetime access to the vault

 

Watch the Series Today

Meet coach Jennessa

Jennessa (@ness.couture) owns two flourishing salon staffed by over 20 accomplished stylists, Jennessa is wholeheartedly committed to nurturing empowering and productive team environments. Her vision is clear: to disassemble detrimental industry norms, to safeguard stylists and salon owners from exploitative practices, and to help others achieve genuine professional freedom. With an enthusiastic approach to redefining antiquated perspectives, Jennessa embodies a leadership that is transparent, receptive, and community-centric. She fervently upholds the belief that hairdressers should experience the freedom to explore the industry, finding the niche that aligns perfectly with their unique strengths and aspirations.