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MJ started his journey in the hair industry 16 years ago as front desk support staff and has worked his way up to become a hair color specialist with a loyal following. He’s helped salons train new colorists on techniques and brand culture. He’s even helped recreate curriculums for a salon with over 500 employees. MJ has worked in salons in Manhattan and Seattle. He has styled hair for various local magazines, two nationally published magazines, and national tv appearances. MJ currently lives in Seattle, Washington, and owns Palette, a five-chair salon.

Coaching focus

Color specialists
Commission salon owners
Aspiring salon owners


Seattle, WA



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Why did you decide to become a coach?

I love what DTH is doing for the industry, and I wanted to be a part of that change. Also, I believe that anyone who wants to achieve a specific goal should have some form of mentorship or coaching.

How would you describe your coaching style?

I have a “tough love” coaching style that consists of empathy, encouragement, accountability, and action.

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What should someone expect when working with you?

Be prepared to put in the work! I can guide you, cheer you on, help you brainstorm, and share my industry experience — but I can’t do the work for you.

What would you say to someone skeptical of hiring a coach?

I challenge people that are skeptical of coaching to get curious and try it. If you don’t like it – then you’ll know it’s not for you.

What excites you about the Destroy The Hairdresser platform?

The community and the support! It’s incredible to be surrounded by people who promote teamwork and individual fulfillment.

What books have influenced your coaching style?

The Alchemist by Paulo Coelho

Unfuck Yourself by Gary John Bishop

Big Magic by Elizabeth Gilbert

Profit First by Mike Michalowicz

What has been your biggest success story as a coach?

Seeing my former salon assistants grow into thriving stylists, entrepreneurs, and leaders.


Interested in speaking with MJ?

Book a discovery call